Results, with the basis on every number.
Each case study states what a figure measures and over which months, and gives the all-in figure wherever other channels also spent. The charts are indexed to each account's first month, so they show the real shape of the growth. Clients are described rather than named.
Meta-attributed revenue by quarter, Q2 2024 to Q2 2026.
Meta
Egyptian everyday-wear brand
8.47× on Meta for 27 months.
A catalogue-led Meta account that took on 3.9× the quarterly spend between its first tracked quarter and Apr to Jun 2026, its largest quarter, which returned 10.87×.
Return on Meta spend
8.47×
Revenue
EGP 56.66M
Purchases
61,292
Apr 2024 to Jun 2026. Meta-attributed revenue.
Read the case study
Store revenue (GA4) by quarter, Q4 2023 to Q2 2026.
Meta + TikTok + Google Ads
Egyptian casual apparel brand
EGP 120.86M in store revenue. Judged at the till.
33 months of Meta, TikTok and Google Ads, measured against real store revenue instead of platform attribution. Monthly ad spend grew from EGP 308K to EGP 903K and the store kept agreeing.
Blended return on all ad spend
5.78×
Store revenue
EGP 120.86M
Store orders
82,928
Oct 2023 to Jun 2026. Store revenue, GA4.
Read the case study
Meta-attributed revenue by quarter, Q4 2024 to Q2 2026.
Meta
Egyptian fashion label
8.14× on Meta while spend grew 11.6×.
A premium label taken from a test budget to a real one. Quarterly ad spend grew 11.6× between the first quarter and Apr to Jun 2026, and quarterly revenue grew 5.0×.
Return on Meta spend
8.14×
Revenue
EGP 7.60M
Quarterly spend, first quarter to Apr to Jun 2026
11.6×
Sep 2024 to Jun 2026. Meta-attributed revenue.
Read the case study
Store orders by month, Oct 2025 to Sep 2026.
Meta
Kids' snack brand
2.59× to 4.05× on Meta. Then a record month.
We took over the Meta account on 14 Jul 2026. In September the brand had its biggest month since the store opened: 6,191 orders and EGP 4.88M in net sales, at 4.05× on Meta.
Return on Meta spend, Sep 2026
4.05×
Store orders, Sep 2026
6,191
Net sales, Sep 2026
EGP 4.88M
Apr to Sep 2026. Meta-attributed, plus Shopify net sales.
Read the case study
Shopify net sales, the same months a year apart.
Meta + Google Ads + TikTok
Egyptian stationery retailer
+56% net sales in the same season, a year on.
The same back-to-school months, before and after we took over in Jun 2026: net sales up 56% and orders up 52%, on 28% more ad spend.
Net sales, Aug to Sep 2026
EGP 1.69M
Orders, Aug to Sep 2026
4,485
Net sales, Sep 2026 against Sep 2025
+92%
Aug to Sep, 2025 and 2026. Shopify net sales.
Read the case study
Want numbers like these on your account?
Every case study above started with a diagnosis of where the account actually leaks. Yours is free, and we reply within one working day.